It is amazing to me how there are so many different fragrances on the market today with there own distinct aroma. Each fragrance has its own appeal to the consumer that buys it whether it is a richer scent or a more modest scent with a sweet aroma.
what is that persuades a consumer to choose a certain fragrance over another? EAch scent will appeal to a person in its own way and with designers rangin from Chanel to Dora the Explorer to Brittany Spears, how do you choose?
Although there hundreds, if not thousands of brands out there I believe much of the decision is based on price range. Along with the variety of perfumes, also comes a broad range in price from the very expensive to the low cost fragrances.
Many upper class consumers may purchase the higher-end line of fragrances buy designers such as Chanel, Versace, or the very extreme called the Imperial majesty which runs around $215,000 per bottle. Where as the average American may spend $15 to 40$ per bottle for designers such as Nautica or Ralph Lauren.
Now that the selection has been narrowed down by cost, what is the next factor? The smell itself and how it arouses an inviduals senses is the next factor. Although this may seem simple it is very complex and we still do not know why one scent smells good to one person and terrible to another.
Even though there is no exact science behind why we like what we like there are some trends. these trends differ widely across the spectrum. Cultures and age for example are two different classes but yet each class will have some comparable taste in the selections they choose.
As I read through many articles and researched trends and why we buy what we buy, I have concluded this; we like what we like.
The moral to this story is that with the massive selection on the market in all price ranges, the best thing to do to find the right scent for you is to try samples until you find one you like. - 16004
what is that persuades a consumer to choose a certain fragrance over another? EAch scent will appeal to a person in its own way and with designers rangin from Chanel to Dora the Explorer to Brittany Spears, how do you choose?
Although there hundreds, if not thousands of brands out there I believe much of the decision is based on price range. Along with the variety of perfumes, also comes a broad range in price from the very expensive to the low cost fragrances.
Many upper class consumers may purchase the higher-end line of fragrances buy designers such as Chanel, Versace, or the very extreme called the Imperial majesty which runs around $215,000 per bottle. Where as the average American may spend $15 to 40$ per bottle for designers such as Nautica or Ralph Lauren.
Now that the selection has been narrowed down by cost, what is the next factor? The smell itself and how it arouses an inviduals senses is the next factor. Although this may seem simple it is very complex and we still do not know why one scent smells good to one person and terrible to another.
Even though there is no exact science behind why we like what we like there are some trends. these trends differ widely across the spectrum. Cultures and age for example are two different classes but yet each class will have some comparable taste in the selections they choose.
As I read through many articles and researched trends and why we buy what we buy, I have concluded this; we like what we like.
The moral to this story is that with the massive selection on the market in all price ranges, the best thing to do to find the right scent for you is to try samples until you find one you like. - 16004
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