Monday, March 2, 2009

Choosing The Right Wrinkle Cream

By Jen Hopkins

There are so many wrinkle creams out there that picking one can be a difficult task. Any drugstore or even grocery store is likely to have shelves full of creams to choose from. Add to that the ones that you can find in online stores. Then there's the wrinkle cream that your friend swears by, that is only sold through network marketing. Finding the one that works for you can feel like a game of blind luck.

Manufacturersa claims contain little useful information. Each company tells you its product will take care of fine lines, slow the signs of aging, and make you look younger and all within a short period of time! Reading the advertising copy wonat get you closer to a decision.

The word-of-mouth approach is another possibility. The advantage of getting feedback from people who have actually tried the product would be ideal. However, they would have to be people whose judgment you trust so that you could have faith in their recommendation.

But then, how many people do you know who fit the bill? There are so many products out there, you may have to look hard for someone whoas tried the one youare interested in. And then thereas the problem of different skin types; what works for one person might not work for you.

So where do you look for guidance? There are people and institutions that have done scientific testing on the effects on wrinkle cream, but you generally only hear about it in the form of marketing claims. The only studies that are likely to reach you are the one that show some product to be efficient and superior. But what about all the others? Is there any independent information out there?

Unlike prescription products, which must be compared to a similar moisturizer to test their efficacy over and above a standard product, over the counter creams are usually only tested in a before and after study that looks for some treatment effect.

Fortunately, there is some information available about most common anti-wrinkle ingredients. A type of vitamin A known as retinoids, used in some prescription products, has shown promise, and can be found in some drugstore products as well. It has been shown to be effective for many users, though it may take up to a year for the full effect to be seen. Hydroxy acids and antioxidants have also been tested, though they may not be quite as effective.

Generally, most of the effect of wrinkle creams tends to come from their moisturizing and protecting effects on the skin. This doesn't require fancy 200 dollar products. It could make economical sense to try the cheaper options first, in case they deliver the effect you are looking for. They very well may, as there have been tests that showed little difference between exclusive anti-aging products and less expensive drugstore moisturizing creams. - 16004

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